Loading ...What is advertising worth when the very demographic everybody is targeting has opted out of advertising? They use adblocking and aren’t served advertising
PTJ needs to short the online advertising attention market which is biggest fraud on planet.
What is advertising worth when the very demographic everybody is targeting has opted out of advertising? They use adblocking and aren’t served advertising, don’t view advertising and can’t be tracked to measure advertising.
Brave browser is my personal favorite as out of the box by DEFAULT it blocks advertising, malware and tracking on any device and operating system.
The biggest black swan will be major CPG company slashing advertising budget and keeping money for shareholders. The biggest idiots at companies are CMOs, time for CFOs to find them to account for irr on their advertising budgets.
Cheers,
Pigpen