Loading ...The Daily Sheeple can report that, not only did Wise Company allegedly mislead consumers about the nutritional content of their products, it appears that the company handed over highly confidential consumer data to the government – not once, but twice – during the proceedings.
The following phrases were all used in describing the complaint:
False and misleading advertising
Deceptive acts and practices
Likely to deceive members of the general public
HERE ARE THE LAWSUIT’S CLAIMS, DIRECTLY FROM THE COURT DOCUMENTS:
Wise Company fails to disclose that if the consumer in fact eats the number of prescribed servings each day necessary to make the food kits last for the advertised period of time, the consumer will effectively starve or suffer adverse health effects given that the food kits provide drastically fewer calories and nutrients than are needed to adequately sustain adults for the advertised periods of time.
Wise Company’s long-term and emergency food kits provide less than half the daily calories necessary for an average adult to survive.
Consequently, a person who credits Wise Company’s representations and attempts to survive on one of its “Long-Term Food Kits” for the specified period of time faces serious physical and mental health risks, including dehydration, hypothermia, hypotension, impaired renal and liver function, depression, and impaired cognition.
Some of the kits sold have an average as low as only 453 calories per day, a paltry amount of food by any measure, and certainly not enough to sustain an individual in the kind of emergency situation for which Wise Company foods are marketed.
In fact, prisoners in Auschwitz were provided more calories than Wise food storage has consistently given their customers.